Southport's Sand and Shore Sparkles as Liberty Embarks on Cleanup Campaign

In a demonstration of community support, national property maintenance business Liberty, who work with social housing landlords in the area, showcased their commitment to giving back as five colleagues recently braved the British seaside to complete a beach cleanup in Southport.

The Liberty team started their day early at 8:30 AM. Despite facing unseasonable weather conditions, including wind and rain, the team spent the morning collecting litter along the stretch of land bordering the beach between Beach Car Park, near Weld Road, and Southport’s iconic pier. 

This social value activity was initiated by Pierce Moloney, who reached out to his contacts in the local area to inform them of the plans. Sefton Council were keen to assist and gave permission for the team to use their skips, which were already located near the pier, for the safe disposal of the collected waste.

Despite the challenging weather, the team’s spirits remained high. Equipped with warm clothing, waterproofs and safety equipment they spent the morning working their way up the beach and competing to see who could collect the most waste. Their hard work and friendly competition paid off, with the team ending the morning with seven bin bags full of litter and a broken plastic crate, significantly improving the cleanliness and beauty of the shoreline for local residents.

Liberty is committed to delivering social value in support of the communities where it works, and were pleased to have made a positive impact for the local community in Southport. 

Pierce Moloney from Liberty said: “Giving back in the communities that we service is always a priority to us here at Liberty, and despite the weather this was a really fun morning where we can honestly say we’ve made a positive impact to the local area that is clear to see. Southport has a beautiful beach, which is full of wildlife due to the grasses and wildflowers along the shoreline, and I’d encourage anyone to pay it a visit, but remember to take your litter home with you.” 
 
For more information, visit: liberty-group.co.uk/